One of the best supermarkets around. Whilst being more expensive than it's other German competitor I think, it has the edge over it. I have been shopping here for over 10 years now and it never fails to disappoint. I love the idea of their middle of Lidl isle, and have bought a whole load of stuff ( mostly on whim!)... read full comment
Everyone knows we're Lidl on price. So, it's time to tell you what we're Big on. We're Big on Quality. Big on the big shop. Big on all the things that matter. Big on the things that make cupboards and bellies and life feel fuller. Big on detergent that gets your socks white and cheese that knocks them off. Big on carrots that crunch and chillies with bite. Big on cuisine from far and wide, and meat from local farmers. Big on brands and biscuits and baby stuff and bicycle pumps and butter. We're Big on everything. Except of course, on price, because that's where we'll always be Lidl.