Supermarkets in Norwich, Norfolk

“Absolutely love Roy's! Everything you can possibly want or need, lots of locally sourced things too. McDonald's is a bonus if you need a quick tea for the kids. The supermarket is brilliant.”

“Love this place. Staff are always friendly and helpful, everything is reasonably priced and great quality. Downstairs has the best selection of East Asian food in the city!”

“Never been to a farmfoods before but as a lover of supermarkets with a few hours to spare in Norwich this was a must visit. A lot like Iceland and very affordable. Also really quiet for a Saturday afternoon so was sensorially very pleasant too :)”

“Excellent little shop convenient for anyone heading to the hospital and the local estate and the care home opposite. The shop has a varied choice and the staff are always polite and make you feel welcome”

“Absolutely love this shop, I visit here whilst staying in North Norfolk. The shop is always well stocked, love the different food available. The staff are always helpful and friendly. When you visit the store, it is like going back in time as it is so lovely.”

“Not too busy mid-week at 2pm. Public toilet but didn't use them. Large bakery section. Shop was very large and spacious - Good to stil lbe able to socially distance. We'll laid out and not messy. Dividers at check out. SELF PAY MACHINES ARE CARD ONLY.”

“One of the most MAGICAL places I have been to in my entire life. The aisles are filled to the brim with gorgeous food, snacks, culinary staples, and more. One's cup doth overfloweth and at times it can be overwhelming! I feel like a little rat in an experiment cage spoilt for choice.”

“Love iceland have to shop online now due to ill health but no problems. Just one query how or where do i recycle the large plastic bags that the food is delivered in.”

“The staff are excellent. Always friendly and very helpful. Shelves are occasionally short of some items, but I'm sure that's due to circumstances beyond their control. Perfect mini market if you don't want the stress of going to a large supermarket.”

“This was the very first Aldi in Norwich and having experienced their stores and prices whilst living in Germany, I was keen to try it. It didn't disappoint and over the many years it has been here, IMO the quality of their own brand products had improved and the store is quite quiet mid morning and mid afternoon.
It underwent a major refurbishment last year and IMO, it has improved it.

If you happen to be there mid morning when the duty manager is doing his price reductions, you can be really lucky and get some excitement bargains.”

“It’s a moderately sized Roys store. Has a lot of variety to choose from. The post office within the store is particularly handy and easily accessible for those of us who live close to the area. Also a good place for affordable gardening purchases.”

“I had a delightful shopping experience at Aldi today. I was in the store for less than 15 minutes to pick up some essentials, including parking my vehicle in their reasonably sized car park. What really sets this store apart from other supermarkets I've shopped at is their excellent self-service machine, which reads the codes effortlessly. In most other places, I usually have to carefully find the barcode and hold it directly in front of the reader. However, that wasn’t necessary here, making my shopping much more enjoyable. I will definitely be returning soon, especially to buy more of their excellent plant-based burgers.”

“Popped in today for a drink, gentleman was very friendly and pleasant. We were looking for an ice cream for my son but they didn't have a freezer selling single lollies. He offered to open a multi box for my 4yr old which was lovely of him but we politely declined as it wasn't the one he wanted lol. Kids!”

“It's a great mix of bulk-buy staples and fancier foods as well. I spend £40 on a shop which will last me up to three weeks. The accessibility to this shop is admirable however the lack of parking is disadvantageous.”

“Pleasant store, a bit "pricey" but biggest frustration is the number of times that items are missing from the shelves. Staff are helpful and generally queues are quite small.”

“First time in Roys, who are big in Norfolk. Found the prices on quite a lot of things to be competitive with the big supermarkets, which was pleasantly surprising.”

“This sainsburys has a good range of items and a nice clothing department. I enjoy the skincare section too. There are toilets and a food to go section if you need it.”

“I came in Thursday evening looking to upgrade my phone contract after having an I phone 6s for years!I was helped out by William, who went above and beyond to make sure I was happy with my new contract for an I phone 11, showing me every option to get the best price for me, even though they were close to closing.So happy with my new phone and got a great deal! All staff were very professional and friendly 10/10 :)”

“I love it it’s my home village but I miss the red orange shop I really want them to bring back all there food because that have better sweats and cooking food in red orange I love the staff there”

“Awesome place quick and quality shopping . Bunch of items to pick . I love the working hours of this store . Also it is situated in the heart of the Norwich city centre . Extraordinary place with lots of food items to pick and enjoy . Recommended to visit for quick and quality picks .”

“Seeme yo uphold the old traditions of customer service, people say good morning, the store is clean and always tidy, and they more importantly always seem to be stocked. Cannot fault it, I even drive past an Asda and others to get here.”

“Great bargains and own brands are good value which taste great. Lunchtime, tills constantly open and close. Don't know what's more frustrating being told to stand at an empty till as the casher has not arrived or listening to the the tannoy”

“On this day at 15/09/25 went in this shop 12.25 it’s what’s a friendly shop a lovely woman served me was polite and chatty but I hope she get message as should have asked if she was. Single because I would love to meet up again I take young lady for a meal I regret that I should have asked but shop was bisey I hope shop manager passes it to her and hope she reply and I know she works in garage opposite best wishes”

“​I stopped at a local Tesco Express on my way home to grab some milk for breakfast. While finding a parking space in front of the store can be a challenge, I was fortunate to find one fairly easily. I also noticed that there’s additional parking available at the back of the building.

​I encountered a minor issue at the self-service checkout, but a staff member quickly resolved it without much hassle. Overall, I was in and out of the store in under 7 minutes, which made for a pleasant shopping experience!”

“Nice little town centre shop with a great range for such a compact little location. Usual Coop value and quality. Good system for controlling customer numbers and other measures in place to help keep customers safe. Also like the loyalty scheme that Coop operates as both the customer and community benefit”

“Prices aren't amazing - shame it's not a Tesco/ Sainsburys or a small M&S. The self checkouts are temperamental. But the shop is clean and shelves are decently spaced out.”

“Stocked with most things you could need, club card offers on lots of items. Meal deals for sandwiches, drinks, snack etc.. Reasonable booze selection, cold fridges. Lovely young girl that works there is always super friendly and really nice.”

“It is a supermarket garage it has the normal things you would find in there including the cost of coffee machine the staff are always polite happy to serve you you can pay by credit card at the pump or you campaign at the till fuel price wise it's fairly good price worth the visit”

“I love this supermarket. No loud music or announcements, the staff are always friendly and helpful and the range of goods is impressive considering the size of the place, especially the vegetables which is important for us. Some might say it's expensive but their wine is very reasonably priced and you can sign up to their points system and save pennies. Also you get vouchers.”

“Quality little shop, hidden gem! They stock allsorts in here and they have my favourite drinks also which is a winner for me. Good range of sweets, tinned goods and other goodies. Friendly staff and also is an Evri posting station.”